Video: Microsoft Dynamics CRM and the Current Trend in CRM

Microsoft Dynamics CRM and the Current Trend in CRM

Don Fornes, CEO of our partner Software Advice, sat down with Brad Wilson, General Manager of Microsoft Dynamics CRM, to discuss the state of the CRM software market. Over the next two weeks, we are publishing 7 videos, each centered on one question about the Microsoft offerings.

Brad makes some interesting observations about the Customer Relationship Management software marketplace. Including the fact that customer relationships are what drive the value of a business. He remarks that the drive for multi-channel customer relationships are quickly becoming part of the customer demand for CRM software. He goes on to talk about the four things that are required for a CRM to be successful.

After watching the video, we would be interested in your feedback on what you think. Do you concur with Brad?

This is the second of a series of 7 videos that we will be posting.

Microsoft Dynamics CRM – Video 2

Microsoft Dynamics CRM

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Microsoft Dynamics CRM