Your Cloud Database Solution

Your Cloud Database Solution

This week is Dreamforce.‘s hugh event in San Francisco with more than 20,000 attendees. The big announcement this year is, a cloud database solution that is promising to be the end all data storage solution in the cloud for companies both large and database solution:

This concept of a cloud database is not that original, but what is original is the fact that you can design your own schema and then attach any platform to it through open APIs. Further, they are giving you user management and communication tools within the same license. So this could be the launching point for any number of applications from simple desktop applications to mobile applications all running on a managed cloud database using has grown from nothing to a Billion+ dollar company in ten short years. Moving from their mainstay product, CRM to a platform solution in has opened a broad area of cloud computing offerings. Now with as their cloud database solution, they are further reiterating that you do not need infrastructure or computing power. It can all be leased, and for less money than if you invested in-house for the same capabilities.

More about’s cloud database offering’s partner’s CEO Don Fornes sat down at Dreamforce to discuss this new cloud database solution. We were fortunate enough to get an early look at this video and would like to share it with you.

The official cloud database video

As you can see from the video, they are very bullish about the direction of cloud database technology and all the benefits it brings. For a more “official” version of what is, you can view this video:

This is continuing the drive to Cloud 2.0. This means that you are location independent and utilize the cloud for your computing requirements. A cloud database only supports this endeavor. Let us know where you think this is going. Let us know if a cloud database is in your future!

Advantages of Online CRM solution

Author: Antje Wilmer

Customer relationship management or CRM is defined as the process of tracking and organizing contacts with your current and prospective customers. An effective CRM practice revolves around different departments of your business process, enhances its productivity and service to match expectations of your customers. According a recent survey conducted by “Benchmark” CRM applications can increase revenue per sales person by 41% and improve lead conversion over 300%. Other advantages of CRM applications are customer retention, better profit margin and decreased marketing and sales cost. That is the reason Claudio Marcus, research director at Gartner commented “CRM is not part of a business strategy; CRM is the business strategy.”

Advent of internet has caused a paradigm shift to age old dynamics of customer relationship management. Web based CRM or online CRM comprises s et of software applications hosted by an Application Service Provider (ASP). These applications enable you to deliver services through internet. From free of cost Google Calendar to Customized and business specific online CRM solutions are available in the market. Their installation in your business process offer manifold advantages. They lower down the cost of entry and ownership. You can implement changes according to demands of customers in a faster manner. It helps in faster transmission of information among the line of organizational hierarchy and your customers.

Accessibility is another advantage of online CRM applications. Though these application you can access your customers from any part of the globe. Implementation of online CRM solutions is easy as they do not need any costly hardware server infrastructure and deployment of backend operations. If you are going for a customized Online CRM solution, it can adopt to growing demands of your business.

In a nutshell, Online CRM solutions and applications will lead you towards smoother operation, expanded customer base and better profit.

Antje Wilmer is a freelance writer on eCommerce. He has written the articles and blogs on eCommerce Software and online CRM Solution.

Article Source:

What To Look For In An ERP Solution

Browsing the web we ran across this article that is a good guide in helping in your ERP Selection process. Normally we are careful about vendor provided articles, but this one seemed to be on track. It clearly points out the issues that you need to be aware of when looking at an ERP solution. This is important today as even small companies are looking at larger tier vendors. Keeping an eye on the specific points made in this article will help you avoid choosing a software that just doesn’t fit.

What To Look For In An ERP Solution
Michael Panosh, Marketing Manager

Enterprise Resource Planning ERP describes software that integrates departments and functions across your business onto a single computer system. The intended outcome is a system that improves operational visibility, streamlines decision making, reduces costs and generally allows you to manage your business to better profitability.

Whilst there has been considerable hype – and horror stories – about ERP systems, up until recently only large corporations have implemented comprehensive ERP solutions, mainly because they have been perceived as cost prohibitive for smaller companies.

In recent years however, many small and medium sized enterprises SMEs have begun to see the value of ERP solutions as a way to respond to both legislative compliance and industry mandates for electronic trading. The reality now is that companies with a turnover of more than $10 million should be considering implementing an ERP solution, if not actively planning for one.

Read more at:What To Look For In An ERP Solution

Emerging to RFID Enterprise Solution

by Gireesh A
Emerging to RFID Enterprise Solution

About RFID

Radio frequency identification or RFID, is a generic term for technologies that use radio waves to automatically identify people or objects. There are several methods of identification, but the most common is to store a serial number that identifies a person or object, and perhaps other information, on a microchip that is attached to an antenna (the chip and the antenna together are called an RFID transponder or an RFID tag. Visit for more information on this). The antenna enables the chip to transmit the identification information to a reader. The reader converts the radio waves reflected back from the RFID tag into digital information that can then be passed on to the computers that can make use of it.

The objective of any RFID system is to carry data in suitable transponders, generally known as tags, and to retrieve data, by machine-readable means, at a suitable time and place to satisfy particular application needs. Data within a tag may provide identification for an item in manufacture, goods in transit, a location, and identity of a vehicle, an animal or individual. By including additional data the prospect is provided for supporting applications through item specific information or instructions immediately available on reading the tag.

The system requires, in addition to tags, a means of reading or interrogating the tags and some means of communicating the data to a host computer or information management system. A system will also include a facility for entering or programming data into the tags. Quite often an antenna is distinguished as if it were a separate part of an RFID system. While its importance justifies the attention it must be seen as a feature that is present in both readers and tags, essential for the communication between the two. To understand and appreciate the capabilities of RFID systems it is necessary to consider their constituent parts. It is also necessary to consider the data flow requirements that influence the choice of systems and the practicalities of communicating across the air interface. By considering the system components and their function within the data flow chain it is possible to grasp most of the important issues that influence the effective application of RFID. However, it is useful to begin by briefly considering the manner in which wireless communication is achieved, as the techniques involved have an important bearing upon the design of the system components.

Components of RFID

RFID Reader :
The Reader is a radio frequency device used to read data from the microchip contained in the RFID tag. RFID readers use a variety of methods to communicate with tags. The most common method for reading passive tags at close range is called inductive coupling. Simply put, the coiled antenna of the reader creates a magnetic field with the coiled antenna of the tag. The tag draws energy from this field and uses it to send back waves to the reader, which is turned into digital information – the tag’s electronic product code.

A Reader comprises of a transmitter, receiver, control module and communication functions, sometimes called a transceiver in radio terms for it to link to a controlling PC. Readers should have an attached antenna, which is used to transmit and receive the radio frequency signal. Each reader is accompanied with PC compatible software that allows the user to read and program tags. Win 2K, XP, ME are some of the operating systems compatible with our Readers.

RFID Tag :
An RFID tag or transponder is a wireless system composed of an electronic chip (semi-conductor device) with a memory where data can be stored. The memory can be permanent or volatile. They are classified within two frequency ranges, namely 125 KHz (low frequency) and 13.56 MHz (high frequency).

The RFID Business Case:
RFID in the Receiving Business Process: RFID readers are placed in the receiving area to monitor pallet and case RFID tags. The RFID readers verify the pallet license plate, count the units on the pallet, identify the vendor, and confirm the purchase order receipt without human intervention in the business transaction.
RFID in the Conversion Business Process: RFID readers can be placed along the flow path of a manufacturing process. Work-in-process, or WIP, can be enabled by RFID tags for tracking and monitoring the conversion of raw materials and intermediates into finished goods and stock-keeping units. This material information is integrated with the ERP production order transaction process to track manufacturing steps and issue production transactions.
RFID in the Customer Order Picking Business Process: Forklift drivers will use RFID readers to select case and pallet materials to pick order and assemble the shipment. Elimination of staging and verification processes can yield savings. This material information is integrated with the ERP warehouse and order management process to update the customer order pick list.
RFID in the Shipping Business Process: Forklift drivers and warehouse bays will use RFID readers to track case and pallet materials onto trucks. This material information is integrated with the ERP warehouse and order management process to update the customer order shipment.
The RFID value proposition propagates if the RFID infrastructure is leveraged by other enterprises in the downstream value chain.


BIGSquid RFID is all you need to get started with RFID. BIGSquid RFID is an ideal tool for any startup labs and research teams. BIGSquid RFID comes with one RFID READER, BIGSquid RFID middleware developer license and TAGS to get you started in speed to create your own RFID solution. (More info )


BIGSquid RFID Tag is an Industrial and Logistics RFID Transponder. BIGSquid RFID Tag’s unique design gives it, infinite life and makes it nearly indestructible as opposed to conventional Tags. (More info )

BIGSquid RFID Reader

BIGSquid is an industrial grade RFID Reader and an intelligent device. BIGSquid Navigator has built-in features, which allows easy integration in large layouts as opposed to normal readers. Navigator is remotely programmable and controllable and can transmit the RFID TAG information to long distances directly without using any additional interfaces or hardware. (More info )

BIGSquid Reader Controller Modules

BIGSquid Reader controller modules are an essential companion when you deploy multiple RFID readers in geographically separated locations. The reader controller modules allow you to control readers remotely using multiple digital I/O from other processes or machines. (More info )

RS232 to Ethernet converter

The rs232 to Ethernet converter is a first-generation Serial Device Server that externally connects any existing serial device to an Ethernet (TCP/IP) network. The rs232 to Ethernet converter features a compact and stylish design. (More info )

BIGSquid RFID Middleware Server

The Server part of the BIGSquid RFID collects the tag information and updates in the database. The server will be running in the backend as a Service. Whenever there is a read at any particular reader it will be validated and will be stored in database against particular inventory.

The server will read the tag value precisely and will not miss any valid data. The validation part first checks whether the data that has been captured is valid or not and then it will check for the object or inventory that tag value represents and stores the tag value against that inventory or object.

Please visit to get more information on related topics. Contact us

Satheesh G Nair. CEO BIGSquid

6 ‘must ask’ questions when buying a mid-tier ERP solution

The following articles is important for people considering looking ERP vendors. Too often people follow the salesperson blindly and do not ask the right questions. Here are 6 questions that should be part of the buying plan.

6 ‘must ask’ questions when buying a mid-tier ERP solution